About High Tide Partners
Feeling stuck?
Your business is growing, but your time, energy, and systems are stretched thin.
Whether you’re a few years in, a well-established operation, or thinking about a new business launch, it’s hard to zoom out, see the full picture, and chart a course for your next chapter.
That’s where High Tide Partners comes in.
We work with founder-led small and mid-sized businesses to untangle the chaos, sharpen focus, and create a well-defined plan for growth.
Through our Charted Course Business & Marketing Plans, we take a deep dive into what’s working, what’s not, and what needs to change to reach your goals.
The Charted Course is a tailored strategic roadmap for founder-led businesses ready to evolve. Through a full-spectrum review, we identify hidden gaps, refine your direction, and deliver a phased growth plan with priorities, milestones, and next moves that support you and your goals.
Created for founders seeking real-life strategies, not templates, that are built for real businesses and real progress.
We start with a FREE 15 minute consultation - book yours today and see where High Tide Patners can take your business.
Once you’ve decided that The Charted Course is right for you, we’ll dig into the details analyzing your opportunities, challenges, and the key systems that drive (or stall) your business.
In two weeks, you’ll receive a custom business roadmap that fits how you actually operate, clear, focused, and ready to put into action.
It’s not corporate jargon or one-size-fits-all advice. It’s a plan that speaks your language and moves your business forward, the way you want.
When we’re done, you’ll have:
🧭 A clear view of your business landscape
📋 A structured roadmap for growth and operations
☑️ Practical next steps you can act on immediately
Our work covers every critical area of your business:
-
Growth & Business Development
-
Brand & Marketing Strategy
-
Sales & Customer Journey
-
Operations & Workflow
-
Systems & Automation
-
Leadership & Vision Integration
We don’t just point out problems. We deliver a strategic roadmap you can actually use to move your business forward with focus, direction, and momentum.
The Charted Course
1
Who Is This For
The Charted Course meets business owners where they are in their journey. We look at what want from your business, and for yourself and approach each client's situation as unique.
Our strength is working with clients who know something has to change, but can't figure out what or are don't how to move forward.
Want to see if the Charted Course could work for your business? Click Learn More below!
2
What We Do
The Charted Course starts with your goals and reality. Drawing on deep business and marketing experience, we review your offer, pricing, marketing, operations and anything else that needs examining. We identify where progress is stalling and define a focus that will move the needle. Then we set a plan of quick wins and steady next steps on a clear timeline.
Want to see the whole process? Click Learn More below.
3
What To Expect
We start with a free 15 consultation to make sure we're a good fit. Then a focused 30 to 45 minute needs session and Kickoff Questionnaire to set priorities. We do the deep review for about two weeks. Next, we meet for a 90 minute strategy and plan presentation. You leave with a PDF Roadmap that lays out quick wins and steady next steps on a clear timeline. If you want help implementing, we can support at the pace that fits your team.
Want the details? Click Learn More below.
Meet The Team
Meet the team behind High Tide Partners. We're two highly experienced consultants with deep industry knowledge and a shared goal: to help businesses grow strategically and with intention.
We’re approachable, insightful, and collaborative. More importantly, we’re deeply invested in being partners in your success.
Sherry brings deep expertise to every business she works with. For more nearly three decades, she’s helped founders and leadership teams navigate growth, change, and complexity — guiding them to clearer systems, stronger operations, and renewed focus.
Her career spans healthcare, manufacturing, insurance, media, personal services, and multiple e-commerce ventures. Along the way, she’s held leadership and founder roles, giving her a front-row seat to the challenges business owners face.
She untangles inefficiencies and builds sustainable systems that generate profit. Sherry can turn overwhelm and confusion into a clear business path, and move stagnation and paralysis into forward business momentum.
"Your business isn’t just a business, it’s your dream, your time and effort, and your impact on the world.
I’m here to help you protect what you’ve built, grow what’s possible, and move your business forward."
— Sherry
Lauren is a marketing strategist who helps businesses turn scattered ideas and efforts into focused action and measurable results.
With nearly 15 years of experience across industries including healthcare, real estate, lifestyle, and tourism, she combines strategic insight with creative execution to help businesses find direction, definition, and momentum.
She’s led marketing initiatives from concept to completion — spanning content development, digital campaigns, advertising, and customer engagement — always grounded in a deep understanding of what drives growth.
Her approach bridges the gap between vision and implementation, giving business owners both the strategy and the structure to move forward with confidence.
At High Tide Partners, Lauren leads marketing strategy and communications alongside Sherry, aligning thoughtful messaging with sound business systems to build strong, sustainable foundations for growth.
"Great strategy starts with understanding your goals, your audience, and what makes your business work.
I love helping founders bring order to their messaging, and shape a clear direction."
— Lauren
Lauren provided real data showing a steady decline in our social media numbers. The new schedule and design she recommended is really working - each post is getting more engagement and sales are showing improvement.
Amy Jhutty - FoodStore2Go.com